6 Eco-Friendly Brands to Support This Earth Day

A healthier planet makes for healthier (and happier) people.
Save article
ByNehal Aggarwal
Associate Editor
Apr 2020
parent holding baby wrapped in towel after bath
Photo: Tuan Tran / Getty Images
We have included third party products to help you navigate and enjoy life’s biggest moments. Purchases made through links on this page may earn us a commission.

Sustainability is becoming more and more important to people across the globe—and rightfully so! Choosing eco-friendly products that reduce the amount of resources used isn’t just trendy, it helps contribute to a healthier planet—which then contributes to healthier people (like you and your loved ones).

It’s easy to think a little greener in the daily choices you make, whether that’s choosing to compost your kitchen scraps or buying from brands committed to sustainability, like the five below. This Earth Day, check out these six baby brands that are committed to the earth, its people and giving back.

Burt’s Bees Baby

Burt’s Bees Baby has been committed to sustainability and works with factories that plant trees instead of tearing them down, recycles their water supplies and uses solar panels and wind turbines to generate their own energy. In honor of Earth Day, the brand is donating 100 percent of the proceeds on their “just one bee kind” t-shirts to Rainforest Trust, an organization committed to conservation across the globe. The best part? Not only do 100 percent of the funds go to the project, but they are matched by an anonymous donor through 2020. You can learn more about the initiative here.


Just a couple of months ago, Ergobaby launched Everlove, a new sustainability initiative that takes responsibility for up to 96 percent of the carriers they have ever made. The program allows customers to sell back their baby carriers. The company then, after a thorough inspection, repairing and deep cleaning process, resells those carriers. This Earth Day, Ergobaby is offering a 20 percent discount on their website with the code “EARTH” (offer valid through April 24). As an added bonus, 5 percent of the proceeds will be donated to support COVID-19 crisis relief efforts.


The brand, inspired by Scadanavian values rooted in quality and honest, has always been committed to comfort and creating ergonomic product options for everyone. For Earth Day, their Pursuit Sport baby carrier, which is made with 100 percent recycled polyester ripstop fabric, will be available for 20 percent with the code “EARTH20.” The sale is valid starting April 22 at 10pm MST to April 30 at 10pm MST.

Hanna Andersson

Created in 1983 by a Swedish woman, the children’s clothing line is also rooted in the Scandinavian principles of happiness and design and is committed to providing excellent quality in an eco-friendly way. Right now, their website is running two sales: 50 percent of kids’ apparel and 40 percent off almost everything.

Keen Footwear

This brand is finding ways to minimize the impact making shoes has on the environment, including finding alternative, eco-friendly ways to make them water-resistant and tan leather. Plus, the brand also donates shoes and drives funds to communities recovering from natural disasters. Through the rest of the month, Keen Footwear will have its “Keep Love Going” sale, which offers 25 percent off select shoes.


Okay so this one’s technically not for baby. Created in 1996, Eberjey has always been a strong supporter of creating products that make women feel beautiful and comfortable. To celebrate Earth Day, the brand is introducing its Giving PJs collection, in partnership with One Tree Planted, which works to support global reforestation. As part of the partnership, one tree will be planted for every set of pajamas purchased from the collection.

How to Go Green During Your Pregnancy

Jennifer Derryberry Mann and Kathy Summers