More Women May Find Out They're Pregnant Today Than Any Other Day of the Year

But this entire week is a big one for testing.
ByAnisa Arsenault
Associate Editor
Published
Jan 2018
Couple hugging while woman holds a positive pregnancy test
Photo: Shutterstock

If you’ve made your way to The Bump because you’re newly-pregnant, congratulations! We have a sneaking suspicion more brand-new moms-to-be will be visiting the site today, since a new study marks Jan. 17 as the most common day to get a positive pregnancy test.

The date comes two weeks after the UK’s National Babymaking Day (Jan. 2), a date flagged for falling 38 weeks (the length of an average pregnancy) before Sept. 26, when the highest number of babies are born.

With this data—and their very own study of 1,435 moms— ChannelMum decided to take a look at when women were actually taking pregnancy tests. And they got more than they bargained for, calling the incessant, compulsive testing women admitted to a “pregnancy test addiction.”

“Experts believe more than 10,000 women will take a pregnancy test each day this week, around five times higher than normal,” says ChannelMum in a blog post. “But our new research shows many mums-to-be are getting hooked on taking tests, with women taking an average of SIX different ones to ensure they really are expecting.”

The study found that 1 in 12 women will continue to take pregnancy tests—even after getting a positive read—all the way through their 12-week scan. It’s an expensive habit, for sure. But if it offers you peace of mind—make sure you’re doing it with the best home pregnancy tests out there, and using our app once you’ve seen that plus sign.

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