Some Parents Reportedly Spend $100K Just to Decorate Baby's Nursery

Welcome to baby’s crib.
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profile picture of Stephanie Grassullo
Associate Editor
March 8, 2019
parents are spending fortunes to decorate their baby's nurseries
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It’s exciting to think about how you’ll decorate baby’s space during their nine-month stay in your belly. Every parent has visions of a cozy nook where they’ll tuck away their little one for naps and sweet dreams. But there’s a lot of nursery essentials you’ll need in order to properly prep the room. And it adds up.

For some, however, money is not an issue. New York City parents in particular are dishing out thousands of dollars to deck out the space with an extra-special touch, according to a recent New York Post article. Some even spend up to $100,000 to bring their vision to life.

Just how ludacris is this number? For comparison purposes, the average parent will spend about $2,000 on their newborn’s nursery, including the crib, bedding, dresser and other must-haves. And most parents spend about $13,000 during their child’s first year of life, according to a 2019 survey.

So while the majority of people aren’t willing to empty their bank accounts entirely, the decked out nursery trend is a movement that’s quickly gaining traction. It’s due largely in part to more options on the market. Up until recently, functionality was the only concern for parents on the hunt for baby gear. But with the rise of innovative designs and features, fashion now meets functionality when it comes to the baby space, Maisonette co-founder Sylvana Ward Durrett explains to New York Post.

And then there’s the whole social media thing. Parents spend months creating a vision board on Pinterest, covering everything from a theme, color scheme, décor and other nursery swag. With all this inspiration at their fingertips, the possibilities are endless. And of course once the finished product is complete, everyone turns to Instagram and Facebook to share their work of art, because bragging rights.

But baby’s nursery is just one expense among many for new parents. Before you get swept away with Instagram envy, think about all the practical finances first. The good news is from second-hand baby clohtes and parenting insider tips, there are lots of ways to save for baby beforehand.

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