Inchstones Is the Biggest Parenting Trend for 2024, Pinterest Says

After analyzing months of data, the popular inspiration platform has identified the hottest parenting trend that will emerge or continue to grow in the new year. Spoiler: it's all about celebration.
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By Wyndi Kappes, Associate Editor
Updated December 6, 2023
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Image: Anna Kraynova | Shutterstock

As year end recaps roll in from tech giants like Spotify, Pinterest is looking ahead to the new year in an attempt to predict the future—the future of fashion, home décor, beauty, parenting and more.

In its 2024 Pinterest Predicts report, the popular inspiration and planning platform has analyzed months of data to identify the soon-to-be trends that will emerge or continue to grow in 2024. The result? A shockingly accurate vision of what’s to come. Over the past three years, 80 percent of trends predicted have come to fruition.

So what’s trending this year in parenting, you might ask? Pinterest points to one big parenting trend: Inchstones.

Image: Courtesy Pinterest

What defines the Inchstones Trend?

As a parent or soon-to-be parent you’ve probably heard of milestones. Inchstones takes this idea to the next level encouraging parents to celebrate all the little victories in between big birthdays and graduations.

“In 2024, tiny triumphs will make the heart grow fonder as parents sprinkle party vibes on their kids’ not-so-grand moments. Baby’s first tooth? Here’s a cupcake. Potty training success? Extra sprinkles, please,” Pinterest says in its description of the trend.

Not merely a no-nonsense reason for another party or another present, Pinterest backs up the idea of Inchstones with real search data from users. Using searches from the past few months, Pinterest has seen an increase in the following searches, which speak strongly of trends to come.

  • Searches for end of year school party ideas rose by 90 percent
  • Monthly milestone ideas increased by 90 percent
  • Baby naming ceremony rose by 35 percent
  • Potty training rewards ideas increased by 100 percent
  • And my first tooth party rose by 40 percent

How Can I Incorporate the Inchstones Trend Into My Parenting?

Want to try out the Inchstones parenting trend in your life? Here are some fan-favorite products to get you started!

A sweet tooth

Celebrate. your toddler’s first lost tooth with fun and festive sugar cookies made by SweetHaven Treats, or get a dozen whipped up at your local bakery.

Potty time prizes

A little positive reinforcement can go a long way when it comes to potty training. Give your little one a treat next time they execute potty time painlessly and watch as the stress and mess melt away.

First steps in fondant

Baby’s first steps are a pretty huge milestone and one that could be done with a little more pomp and circumstance among family and friends. This creative cake topper spells out the reason for your pride in baby’s stride.

Back-to-school breakfast

Coaxing your child back-to-school after a summer of fun isn’t always easy. Make the transition a little more pleasant with a back-to-school breakfast set up to celebrate new beginnings.

To view the full Pinterest Predicts report, check out

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