Where to Score the Best Cyber Monday Baby Deals This Year
Hot take: Cyber Monday is just Black Friday 2.0. You get the same great deals for way less of a struggle (sayonara long lines, crazed crowds and post-Thanksgiving exhaustion). The online shopping experience is more convenient for everybody, but especially those dealing with the aches and pains of pregnancy or the sleep deprivation of new parenthood. Plus, online shopping provides the same access to sales from the safety and comfort of home—something many consumers have gotten used to since the pandemic.
To help you strategize and save, we’re making the process even easier with a comprehensive roundup of the best Cyber Monday baby deals of 2023. When we say we’ve swept the web for truly impressive, unexpected sales, we mean it. Because we know just how good it feels to save money, and we also know that baby is racking up quite the bill.
But let’s take a step back for a second. For those who aren’t familiar, Cyber Monday is the second of two major “shopping holidays” after Thanksgiving, when everybody’s in buying mode to prep for the coming holidays. While Black Friday was originally designed to get people to shop in stores, Cyber Monday is all about deals available online. While it’s true that Black Friday deals are now also available digitally, the two events still aren’t synonymous. Brands tend to use Cyber Monday to promote site-wide and category-wide discounts. It’s the perfect day to discover broad deals rather than frantically search for specific marked-down products, which is a lot less time-consuming and easier to do from your phone with a baby on your hip.
So what about Cyber Monday 2023? Some baby gear sales may carry over from Black Friday, but there will be tons of new promos too. Check out all the best baby Cyber Monday deals below—and check this list closer to the date for even more discounts. If you want to buy baby stuff on Cyber Monday, shop straight from this list. (Hint: We’ve featured some of the trendiest, tried-and-true baby brands.)
What are the best Cyber Monday deals on baby gear? These are the 2023 sales worth shopping, including major discounts on big-ticket items like baby monitors, strollers, car seats and more.
Baby monitors
- eufy: Get 25% off the eufy Security Spaceview Video Baby Monitor on Amazon.com.
- Nanit: From now through Nov. 28, score 30% off sitewide, including the Nanit Pro Camera.
- Owlet: From now to Nov. 27 save up to $120 on Owlet’s range of smart baby monitors, including the FDA-cleared Dream Sock and the Owlet Cam video baby monitor.
- Chillax: From now through Dec. 3 get 20% off select products including the CHILLAX BabyMood Pro.
- Walmart: On Nov. 27, score super-low discounts on electronics, home, toys and apparel and more.
- CuboAi: The smart baby monitor retailer will be offering up to 38% off between Nov. 20-30. Score deals on top-rated products (like the Best of The Bump winner CuboAi Plus Smart Baby Monitor on GetCubo.com or Amazon.com.
- Hello Baby: Take 43% off the HelloBaby Baby Monitor on Amazon.com.
Breast pumps
- Momcozy: Get 20% off select products including the S12 Pro Wearable Breast Pump with code BFCM.
- Elvie: On Nov. 27 to 28 get up to 30% off selected Elvie breast pumps and bundles, including the Elvie Pump, which won a Best of The Bump award.
- Willow: From now to Dec. 5, get up to 25% off Willow’s entire site, including the best-selling Willow 3.0 Wearable Breast Pump.
- Lansinoh: From now through Nov. 27, take 19% off the Lansinoh Signature Pro Double Electric Breast Pump.
- Motif: From Nov. 22-30, enjoy 20% off sitewide with code BLACKFRIDAY23.
Strollers, car seats and baby carriers
- Evenflo: Now through Nov. 28 save 25% off sitewide with code CYBER23.
- Babyzen: Get 20% off the Babyzen YOYO² stroller 6.
- Maxi-Cosi: Take 30% off select products including the Maxi-Cosi Magellan LiftFit All-in-One Convertible Car Seat.
- Diono: Now until Dec. 1, save up to 60% off on select car seats.
- Delta Children: Get 20% off the Jeep Sport All-Terrain Stroller Wagon on Amazon.com.
- Safety 1st: Get up to 30% off select gear, including the Safety 1st Grow and Go All-in-1 Convertible Car Seat at Target.com.
- Century: Get 30% off Century car seats on Amazon.com.
- Silver Cross: From now through Nov. 28, save up to $500 on select baby gear, including the Wave Double Stroller.
- Baby Trend: Get up to 37% off select products including the Baby Trend Expedition Double Jogger Stroller.
- Mockingbird: From Nov. 21-27, take $50 off the Single-to-Double Stroller.
- Bugaboo: From now through Nov. 27 get 10% off sitewide (restrictions apply).
- Baby Jogger: Get 25% off strollers, car seats and more.
- Wonderfold: From now to Nov. 30 score 25% off all stroller wagons and up to 40% off on accessories.
- LÍLLÉbaby: From Nov. 22 to 30 take 20% off sitewide (exclusions apply) and get a free gift with orders over $49.
- Moby: From Nov. 22 to 30, save 20% sitewide (exclusions apply) and get a free gift on orders over $39.
- Thule: From now through Nov. 28 get 20% off select products including the Thule Urban Glide 2.
- Stokke: From now to Nov. 27 get 20% off select products including the BABYZEN YOYO² stroller 6+.
- Guava Family: From now to Dec. 1, take $30 off all cribs, bassinets and sets and score $100 off all strollers.
- Cybex: From now through Nov. 30 get up to 25% off select products including the Libelle Travel Stroller.
- Ergobaby: From Nov. 22 to Dec. 3, take 40% off the Omni Breeze Wavy Grey with code BFBREEZE40.
- Veer: Now until Nov. 27, save $100 on popular bundles sitewide, like the Switch&Roll Infant Essentials Bundle, Cruiser XL Essentials Bundle and Cruiser Essentials Bundle. Plus, take $80 off the Family Basecamp.
- BOB Gear: From Nov. 19-27, take 20% off select baby gear—no code needed. Or score 20% off the BOB Gear Revolution Flex 3.0 Jogging Stroller at Amazon.com.
- Graco: Take 30% off the 4Ever DLX 4-in-1 Car Seat from now until Dec. 2.
- Britax: From Nov. 19-27, take 20% off select strollers.
- 7AM: Using the code listed on site, enjoy flash sales and bundle deals up to 30% off on select stroller accessories from Nov. 24-27.
- BabyQuip: From Nov. 19-28, use code GIVING for up to $30 off stroller and baby gear rentals.
Nursery essentials
- Babyletto: Get 15% off select products including the Babyletto Hudson 3-in-1 convertible crib on Amazon.com.
- Happiest Baby: For a limited time only, score 35% off the SNOO Smart Sleeper Bassinet and get up to 65% off sitewide.
- Storkcraft: Get up to 42% off Storkcraft nursery furniture on Amazon.com.
- Skip Hop: From Nov. 26-28 take 25% off sitewide.
- Cradlewise: From Nov. 17, take up to 35% off the all-in-one smart crib, depending upon crib delivery date.
- Regalo: Get up to 27% off Regalo babyproofing products on Amazon.com.
- Halo Sleep: From Nov. 23-27, take 30% off select products on the site.
- DaVinci: Get up to 15% off select nursery furniture including the DaVinci Maddox Recliner on Amazon.com.
- Hatch: From now through Nov. 30, get up to $40 off the brand’s best-selling sleep devices, like the Restore 2 and the Rest+ 2nd gen.
- 4moms: From now through Nov. 27, use code 4BFCM25 to take 25% off all gear and accessories.
- Newton Baby: Save up to 20% with bundle deals on select products sitewide from Nov. 10-27, using code NOVEMBER.
- Wayfair: On Nov. 27, save up to 80% sitewide. Then, from Nov. 28-Dec. 3, continue to enjoy savings of up to 70% off.
- Nurture&: Save up to $750 on furniture bundles from Nov. 6-28—no code needed.
- Brooklinen: From Nov. 19-29, score 25% off bed sheets and other products sitewide.
- Avocado Mattress: Take 10% off mattresses, pillows and more sitewide using code HOLIDAY from now until Jan. 8.
- Copper Pearl: Save up to 90% on sweet crib sheets and more from Nov. 13-30.
- Moms on Call: Using code CYBER20, enjoy 20% off sitewide from Nov. 27-Dec. 3.
- Totter + Tumble: Take 20% off and enjoy free shipping from Nov. 6-30. Receive the exclusive discount code by signing up for their newsletter.
- Etta Loves: From Nov. 21-27, score discounts between 5-40% off.
- Dream on Me: Get up to 53% off select products including the Dream On Me Portland 3 In 1 Convertible Toddler Bed on Amazon.com.
Feeding gear
- ezpz: Get 25% off sitewide, plus a free gift and free shipping with orders over $50.
- Little Spoon: New customers can take 60% off with code BESTDEAL.
- Tommee Tippee: Get up to 48% off select products, including Tommee Tippee’s Closer to Nature Baby Bottles at Amazon.com.
- Dr. Brown’s: Take up to 25% off select products including the Natural Flow Anti-Colic Bottles available on Amazon.com.
- Nuby: Get up to 39% off select Nuby products on Amazon.com.
- Comotomo: Take 20% off the Comotomo Baby Bottle Bundle on Amazon.com.
- Baby Brezza: Score up to 40% sitewide (excluding the Bottle Washer Pro) from Nov. 2-30.
- Chicco: Take 20% off Chicco’s Bottle Warmer and Sterilizer on Amazon.com from Nov. 23-27.
- Lansinoh: From Nov. 23-27, take 15% off the brand’s bottles for breastfed babies.
- Munchkin: From Nov. 22-28, take 20% off on essentials on Munchkin.com and Amazon.com.
- Lalo: Score up to 40% off sitewide on meal time must-haves (and more!) from now until Nov. 30.
- Ready, Set, Food!: Using code BIGDEAL, score 32% off mix-ins and 23% off organic oatmeal, puffs and bars from Nov. 11-28.
- Oxo Tot: Get up to 23% off select products on Amazon.com.
Diapering and bath
- Hello Bello: Save 40% off your first bundle with code BF40.
- Honest: Save 20% off select baby products and beauty kits with code GIFTS4ALL20.
- iHealth: Get 25% off thermometers, including the iHealth Smart Bluetooth Thermometer for Adults and Kidson Amazon.com.
- Brusheez: From now to Nov. 27 get up to 20% off toddler toothbrushes.
- Millie Moon: From Nov. 26 to Dec. 2, Get a $30 Target gift card when you spend $100 on Millie Moon diapers and wipes on Target.com
- Munchkin: From Nov. 22-28, take 20% off on essentials on Munchkin.com and Amazon.com.
- Tubby Todd: From Nov. 23-27, take 15% off sitewide and 20% off orders of $75 or more. Bonus: There will also be limited-edition merch releases daily.
- Oilogic: On orders of $40 or more, receive a free baby blanket and free shipping from Nov. 22-29.
- The Brushies: From Nov. 22-30, take 20% off Brushies products on Amazon.com.
Kids wear out their wardrobes fast, thanks to things like growth spurts and So. Many. Food. Stains. That’s why we highly recommend stocking up on baby clothes this Cyber Monday. Seriously—you can never have too many.
- Spearmint Love: Get 44% off everything with code BIGGEST.
- Primary: Take 50% off holiday pajamas and up to 40% off everything else.
- Kissy Kissy: Get 25% off sitewide, plus a cyber surprise.
- Gap: Take 50% off everything on Gap.com.
- baby Mori: Get up to 60% off baby clothes and accessories, plus an extra 10% off with code EXTRA10.
- Carter’s: Get up to 60% off baby and toddler clothes in the Cyber Deals Sale.
- Janie and Jack: On Nov. 27 take 35% off every purchase.
- Bixbee: From Nov. 27-30 take 30% off sitewide plus free personalization with code CYBERMONDAY.
- Monica + Andy: On Nov. 27 take up to 50% off sitewide.
- Deux par Deux: Get up to 70% off winter clothes and accessories.
- Swaddle Me by Ingeniuty: Get up to 29% off select swaddles on Amazon.com.
- Tea Collection: Get 30% off sitewide.
- Little Sleepies: From Nov. 20 to 27 save 30% off sitewide.
- Boden: From now through Nov. 28 get 40% off selected items.
- Kyte Baby: From Nov. 26 to 27 get a free $25 gift card with purchase of a $100 gift card.
- Love to Dream: From now through Nov. 27 score 25% off sitewide with code BF25US.
- Oeuf: From Nov. 21 to 28 get up to 30% off selected items and a choice of one of three adorable pillows (Apple, Black Cat or Daisy pillow) with purchases over $500.
- Bums & Roses: From Nov. 8-27, enjoy up to 40% off sitewide and look out for more deals added weekly.
- aden + anais: From Nov. 23-27, take 30% off the Easy Swaddle Collection and select muslin essentials sitewide and on Amazon.com.
- Hanna Andersson: On Nov. 27, score 50% off everything, including baby and kids’ PJs.
- Maisonette: From Nov. 19-29, score up to 70% off sitewide. Plus, get an extra 10% off $95, 15% off $300 or 20% off $600 with code HOLIDAY23.
- Copper Pearl: Score up to 90% off super-soft baby pajamas, swaddles and clothes from Nov. 13-30.
- ergoPouch: From Nov. 22-27, save 30% off sitewide (excluding outlet products, bundles and gift cards) on cozy sleek sacks and infant PJs.
- Loulou Lollipop: Enjoy 25% off everything (excluding sale items, Eric Carle products, bundles and gift cards) from Nov. 21-27.
- Coconut Pops: From Nov. 19-27, save 30% on baby attire sitewide by using code BFCM30.
- Norani: Save 25% on too-cute swaddles sitewide by using code BF2023 from Nov. 6-27.
- PatPat: From Nov. 23-27, score 40-50% off sitewide. Then, from Nov. 28-Dec. 10, save up to 70%.
- Babiators: From Nov. 16-28, take 35% off everything and up to 80% off Black Friday markdowns. Plus, enjoy up to 25% off select styles on Amazon.com.
Why pay full price for a present for baby when you can capitalize on Cyber Monday deals on baby toys? Here’s proof that even the trendiest brands offer discounts.
- Lovevery: From now through Nov.28 save $30 off The Play Kits (discount is applied as $10 across three Play Kits) with code FUN30.
- Bookroo: Get 60% off your first book box with code CYBER2023.
- B.Toys: Take up to off 25% off selected items, including B. toys Wooden Activity Cube at Target.com.
- Bricklettes: On Nov. 27 get up to 50% off sitewide.
- Micro Kickboard: From now until Nov. 30 get up to 20% off select scooters for toddlers and big kids.
- GUND: Get up to 33% off select stuffed animals and toys, including My First Baking Playset and GUND Slumbers on Amazon.
- Kiwico: From Nov. 19 to 27 score big savings on toy subscriptions and enjoy 20% off purchases under $100, 25% off $100 and 30% off orders of $150.
- Woom: From Nov. 22 to 27 save up to 30% off bikes and avail of free shipping.
- Build-A-Bear: From Nov. 26 through 27, Build-A-Bear will be offering 35% off select furry friends, clothing and accessories.
- Tonies: From Nov. 20-28, save up to 25% off sitewide. Then on Cyber Monday score exclusive discounts on the Tonies Frozen Bundle on Amazon.com as well as Paw Patrol bundles on Target.com.
- Little Feminist: From Nov. 20 through Dec. 1 get 20% off all book subscriptions (not including gift cards) with code BESTDEALEVAH.
- Wonderbly: From Nov. 16-Dec. 1, take 25% off personalized children’s books sitewide.
- Lalo: Score up to 40% off sitewide from now until Nov. 30.
- Avenlur: From Nov. 10-27, enjoy between 15-30% off at Avenlur.com. Then, from Nov. 23-27, score 20% off all Avenlur products on Amazon.com.
- Slumberkins: Enjoy at least 40% off sitewide from Nov. 23-27. Bonus: Mystery sales offering even deeper discounts will pop up throughout the weekend!
- Mudpuppy: From Nov. 20-28, take 30% off toys, games and puzzles sitewide.
- Ten Little: Enjoy up to 25% off sitewide from Nov. 7-30. For orders of $100+, use code JOY10 for 10% off; for $150+, use code JOY15 for 15% off; for $250+, use code JOY25 for 25% off.
Cyber Monday baby deals are amazing, but don’t forget about you! Now’s the time to treat yourself for all your hard work as a new (or soon-to-be) parent. Here, find a list of brands offering discounts on self-care staples this year.
Maternity items
- Motherhood: Get up to 80% off with code BLACKFRIDAY.
- Earth Mama: Take 30% off sitewide with code Cyber30 on Nov. 28 only.
- HATCH Collection: From Nov. 27-28 get up to 30% off everything including maternity bundles, plus free shipping on orders over $250.
- Love, Bonito: On Nov. 27 get an extra 15% off two clearance items with code BFCM15. Or take 25% off three clearance items with code BFCM25.
- Dagne Dover: From Nov. 21-29 get 25% off sitewide, including baby bags.
- Bodily: From Nov. 24-30, enjoy tiered savings sitewide and get up to 35% off with code BFCM.
- Bare Necessities: From Nov. 27-29 score up to 60% off nursing bras and underwear and enjoy free shipping.
- Petunia Pickle Bottom: Get 25% off sitewide and score 40% off limited time offers.
- Ingrid & Isabel: From Nov. 21-28 score 30% off sitewide plus free shipping with code OHJOY
- Wonderbelly: From Nov. 25 through 27 get 40% off Wonderbelly antacids on Amazon.
- State Bags: From Nov. 16-27 save 25% sitewide, including sale styles. Bonus: Nov. 24-27, score free initials embroidery worth $20.
- Bodily: From Nov. 24-30, enjoy tiered savings sitewide; take 15% off order of $125+, 20% off orders of $150+ and 25% off orders of $175+.
- ThirdLove: From Nov. 15 to Dec. 1, score up to 70% off everything (including maternity and nursing bras). Plus, when you spend $150, you’ll automatically get 25% off.
- Kindred Bravely: From Nov. 19-27, take up to 30% sitewide, including Best of The Bump award-winners like the Sublime Hands-Free Pumping & Nursing Bra. What’s more, you can also score their discounted products on Nordstrom.com and Amazon.com.
- Belly Bandit: From Nov. 26-28, enjoy 30% off sitewide.
- Beyond Yoga: From Nov. 20-28, get 30% off apparel sitewide.
- Natalist: From Nov. 23-28, take 25% off pregnancy and postpartum must-haves with code BFCM23!.
- Girlfriend Collective: From Nov. 24-28, take 35% off sitewide (plus, free gifts with any purchase while supplies last).
- Leonisa: From Nov. 28-30, take 25% off sitewide.
- Motif: From Nov. 22-30, enjoy 20% off sitewide, including breast pumps and accessories.
- Rent the Runway: From Nov. 27-28, score 35% off reserve rentals ($60 order minimum) and 35% off a one-month subscription to their most popular plan. Plus, from now until Nov. 28, enjoy 30% off sitewide.
- Davin & Adley: For the entire month of November, enjoy 20% off all bras on their site.
- Love & Fit: For 24 hours only, take 30% off everything sitewide.
Even more Cyber Monday baby deals
- KitchenAid: Get 44% off the KitchenAid 5.5 Quart Bowl-Lift Stand Mixer at Target.com.
- Comphy: On Nov. 27 get 20% off sitewide and use code COMPHYFREESHIP to get free shipping on orders over $200.
- Bloomingdale’s: From Nov. 27-29 take 15% off when you spend $100, 20% off when you spend $200 and 25% off when you spend $400 on a large selection of items at Bloomingdales.com.
- butter London: On Nov. 27 take 40% off sitewide with code CYBER.
- Crocs: Get up to 60% off on Nov. 27.
- Eau Thermale Avène: From Nov. 26-27 take 30% off sitewide plus a free gift with orders over $80 using code HOLIDAY30.
- Credo Beauty: On Nov. 27 get up to 20% off plus free shipping and double points.
- Christy Sports: On Nov. 27 score savings with code THANKS20.
- Cozy Earth: From Nov. 26-28 take 40% off luxury sheets and loungewear.
- Tommy John: From Nov. 27-28 take 30% off sitewide.
- Roku: Now through Dec. 30 get exclusive deals including $30 off the Roku Streambar.
- Lululemon: Discover Black Friday finds (like their beloved leggings!) on Lululemon.com.
- Luna: From Nov. 24-27, Luna will be offering up to 60% off its line of highly-rated sleep products including weighted blankets and eye masks.
- Branch Basics: From Nov. 24-27 get 20% off sitewide from Branch Basics.
- Aura: From Nov. 19-28 score big savings on Aura digital frames on Amazon.
- Oura: From now until Nov.27 get up to $100 off the Oura smart ring.
- Skylight: From Nov. 19, shoppers can save up to 25% off select Skylight Digital Picture Frames and Calendars by using the code BLACKFRIDAY at checkout.
- Wayfair: On Nov. 27, score up to 80% off furniture and home decor and more sitewide.
- Brooklinen: From Nov. 19-29, score 25% off sitewide.
- Parachute: From Nov. 20-27, take 20% off bedding and other home essentials sitewide, including furniture and last-chance items.
- Sunday Citizen: Enjoy 25% off sitewide from Nov. 20-27.
- Artifact Uprising: On Nov. 27, enjoy 20% off sitewide and 25% off holiday cards.
- Birthdate Candles: Enjoy up to 50% off sitewide from Nov. 20-28.
- Casper: Take 20% off mattresses and 10% off everything else from Nov. 6-Dec. 18.
- Our Place: From Nov. 2-28, score up to 45% off select products.
- Allbirds: From Nov. 20-27, take up to 70% select items.
- BloomsyBox: Take 20% off subscriptions from Nov. 20-28.
- Blue Mercury: From Nov. 16-27, score 20% off orders of $200, 25% off $800 and 30% off $1,500.
- The New York Times Store: Enjoy 25% off sitewide from Nov. 14-29.
- Atlas Coffee Club: From Nov. 8-27, score up to $55 off gifts by using code FREECOFFEE.
- Honeylove: From Nov. 21-30, take up to 60% off sitewide.
- Nécessaire: From Nov. 19-28, get a free full-size body serum on all orders.
- Cabeu: On items $19.95 and up, take 25% off from Nov. 24-27.
- Love & Pebble: From Nov. 20-27, use code DEAL20 to save on products sitewide.
- Bentgo: Take 15% off sitewide using code HOLIDAY15 from Nov. 16-30.
- Pure Enrichment: Enjoy 20% off sitewide using code HOLIDAY from Nov. 16-30.
- Verilux: From Nov. 16-30, take 20% off your order with code BFCM23.
- Beek: From Nov. 24-30, score 15% off sitewide (plus free shipping) with code BEEKLOVE.
- Diggs: On Nov. 27, take 25% off sitewide with code CYBER25.
- Blank Slate Kitchen: Take 20% off from Nov. 24-27.
- Love Your Melon: From Nov. 24-28, receive 25% off.
- The Adventure Challenge: From Nov. 22-27, take 50% off kids’ products, 40% off family products (including bundles) and 30% off sitewide. Plus, receive free shipping on orders over $150.
- Verlas: From Nov. 14-28, take 20% off purchases of $750+ and 30% off purchases of $1,000+.
- Little Words Project: From Nov. 20-27, enjoy 25% off and free shipping.
- Solma: Use code DrinkSOLMA30 to get 30% off sitewide from Nov. 20-28.
- Cuisinart: From Nov. 4-28, score up to 40% off appliances and 30% off select cookware sets.
- Dermstore: From Nov. 19-28, receive up to 30% off.
- Homecourt: From Nov. 22-27, score up to 20% off sitewide.
- Paume: Shop the sitewide sale from Nov. 9-27 and save up to 30% on individual products and bundles.
- Act+Acre: From Nov. 14-Dec. 1, take 20% off sitewide.
- Selfmade: Non-members can get 30% off sitewide from Nov. 20-29. Plus, receive a free gift with purchases of $75 or more.
- Kitsch: From now until Dec. 26, save between 25-40% sitewide.
- Glamnetic: From Nov. 24-26, enjoy 35% off individual products and bundles.
- Noémie: From Nov. 24-27, take 10% off sitewide with code BFCM10.
- Brightland: Take up to 30% off sitewide and enjoy free shipping from Nov. 20-27.
- Compartés: Using code CHOCOLATE20, enjoy 20% off all chocolate bars from Nov. 23-28.
- Fly By Jing: Enjoy up to 60% off of select products and an additional 20% off for Tastemaker Club members, from Nov. 14-27.
- Outer: From Nov. 10-Dec. 5, take 30% off sitewide.
- ettitude: Take 23% off sitewide from Nov. 21-28.
- Betty Buzz: Take 30% off Blake Lively’s sparkling beverages on Amazon.com from Nov. 23-27.
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