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Best Baby Clothes Brands for Every Wardrobe Need

Whether you’re searching for onesies, pajamas, swimsuits or snowsuits, we’ve got you covered with a list of go-to brands offering the best baby clothes around.
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By Anna Davies, Contributing Writer
Updated July 24, 2023
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Image: Anna Zhuk | Shutterstock
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Parenthood has lots of learning curves, and you’ll constantly gain new intel. Terms like “4-month sleep regression” and “mastitis” become part of your daily vocabulary, you discover why diapers are sold in bulk and you start to appreciate well-designed baby clothes and booties that actually stay on. The good news? Using our collective years of experience, The Bump team has created a shortlist of the best baby clothes brands on offer—and we’re going to share it with you!

The best baby clothes brands offer style, comfort and true value by utilizing top-quality materials that stand the test of time. Remember, the coziness factor is key when it comes to pieces in your layette set, so opt for soft, natural fabrics—like cotton, muslin or bamboo—that won’t irritate sensitive skin. Sure, you can hit up tons of boutiques and big-box stores or spend countless hours scrolling online in search of cute baby clothes. But to save you time (and stress), we’ve put together a cheat sheet of the best baby clothes brands for different needs, whether you’re looking for organic clothing, the perfect preemie attire or the best bodysuits on the market. If you’re shopping for cute baby clothes, we’ve got you covered.

Best brands for organic baby clothes

Depending on what’s important to you, finding the best baby clothes may mean hunting around for organic attire. In fact, so many parents share concerns about materials and want eco-conscious gear that even the big-box stores offer some organic options. You may already know baby clothes brands that offer great options, but we also recommend the following labels for the highest-quality organic styles.

Heirloom-quality baby clothes

Hanna Andersson
Image: Hanna Andersson

Parents are obsessed with Hanna Andersson baby outfits and pajamas, thanks to the brand’s soft fabrics and bright, colorful patterns. A unique combing process, which removes impurities and short fibers prone to breaking, makes their organic cotton material stronger and softer than most. So, while pricey, this brand tends to pass the sibling hand-me-down test, with parents saying they used Hanna Andersson organic baby clothes for multiple kids (and cousins!). Bonus: You can also snag matching family looks—perfect for holiday photos.

Size range: Baby (0-3 years); Kids (2-14 years) | Materials: Cotton | Price range: $18 to $120

What We Love
  • Seasonal matching pajama collection
  • Organic cotton apparel gets softer with each wash
  • Adaptable features like fold-down cuffs, mean items fit kids for longer
Things To Consider
  • High price point

Organic baby clothes with cute prints

Monica + Andy
Image: Monica + Andy

A brand with plenty of fashion-forward options, Monica + Andy is an ideal place to find some of the best baby clothes. The retailer uses the softest GOTS-certified organic cotton (only the most trustworthy fabrics for your little one) to make bold basics and elevated in tons of aw-worthy prints, patterns and colors. Browse kimono-style rompers, traditional envelope-neck bodysuits and modern layette sets. Bonus: Get 20 percent off the best baby onesies sitewide with code THEBUMP20.

Size range: Baby (0-2 years); Toddler (2-5 years); Kids (5-10 years) | Materials: Cotton | Price range: $14 to $148

What We Love
  • GOTS-certified organic cotton material
  • Color-block basics and adorable prints
  • Preemie sizes available
Things To Consider
  • Limited edition prints tend to sell out quickly

Sustainable baby clothes

MORI
Image: MORI
Buying Options
Baby MORI|From $8.40

MORI is a UK-based brand that’s dedicated to crafting the best baby clothes possible from sustainable materials. And honestly, they’ve succeeded in this mission. The brand’s signature fabric is a blend of organic cotton and bamboo from viscose. As a result, the clothes are buttery soft (you’ll wish these modern baby clothes came in your size), breathable and thermo-regulating to keep your little one at a comfy temperature. MORI offers adorable long-sleeve kimono onesies with foldover mittens, coordinated baby outfits, plus incomparably cute turtleneck bodysuits. The collection is available in newborn through toddler sizes—so you better believe this will remain one of your favorite kiddie clothing brands for a long, long time.

Size range: Baby (0-2 years); Toddler (2-5 years) | Materials: Cotton and bamboo viscose | Price range: $8.40 to $118.50

What We Love
  • Cute gender-neutral styles
  • Signature fabric is soft, sustainable and temperature-regulating
Things To Consider
  • Popular items tend to sell out quickly

Best Brands for Newborn Clothes

People might give you baby clothing in sizes 0- to 3-months, but if you’re expecting, it’s hard to know what size your newborn is actually going to be at birth. And if your little one is really, well, little, newborn clothes will likely offer the best fit. Newborn infants will still have an umbilical cord stump for a couple of weeks, so wrap tops and one-pieces that can be taken on and off without irritating it are smart wardrobe choices. Some parents also prefer newborn clothes with full zippers or snaps, so they can dress baby without pulling clothes up over the head. Our top baby clothes brands for newborns offer comfy, cozy pieces without rough seams or awkward buttons that could irritate an infant’s sensitive skin.

Organic cotton newborn baby clothes

Burt’s Bees Baby
Image: Burt’s Bees Baby

Thought you loved Burt’s Bees lip balm? You’re going to obsess over Burt’s Bees newborn baby apparel. The brand offers 100 percent organic cotton bodysuits, kimono coveralls and some of the best baby pajamas around in plenty of cute, seasonal patterns as well as gender-neutral colors. Most items feature full-length zippers, easy snap closures or envelope-style necklines to make dressing your new arrival a breeze. Better yet, Burt’s Bees Baby uses GOTS-certified cotton—which is free from pesticides, ultra-soft and gentle on sensitive skin. Plus, parents will be pleased to discover that the pricing for these cute baby clothes is surprisingly affordable.

Size range: Baby (0-2 years); Toddler (2-5 years); Kids (6-12 years) | Materials: Cotton | Price range: $6.99 to $32.95

What We Love
  • Affordable price point
  • Preemie and newborn sizes
  • Clothing is made from GOTS-certified organic cotton
Things To Consider
  • Some parents say the sizes run large

Affordable newborn baby clothes

H&M
Image: H&M
Buying Options
H&M|From $3.99

H&M is one of the best baby clothes brands for affordable basics, which is a huge plus for parents on the hunt for newborn attire. After all, your little one will outgrow their first few cute newborn outfits in the blink of an eye. From snuggly sleepwear to super-soft bodysuits and all-in-one baby bunting, this popular retailer has all the newborn essentials you need. Bonus: H&M has a [conscious baby wear line that features modern baby clothes that are made using sustainable materials.

Size range: Baby (0-18 months); Toddler (18 months-4 years) | Materials: Cotton, cashmere, polyester and more | Price range: $3.99 to $49.99

What We Love
  • Affordable price point
  • Trendy designs in neutral colors
  • Smallest size (<0-1M) is suitable for infants under 6 pounds
Things To Consider
  • Clothing tends to sell out quickly

Cutest newborn baby clothes

Little Me
Image: Little Me
Buying Options
Little Me|From $12.99

Next up is the parent-approved brand Little Me. Crafted from 100 percent cotton, the newborn collection includes neutral bodysuits with lap shoulders, footie pajamas boasting easy snap fasteners from top to toe and lovely sleeper gowns featuring peek-a-paw cuffs to prevent self-scratching. Better yet, all of the garments have scratch-free labels that won’t irritate baby’s skin.

Size range: Newborn (0-12 months); Baby (0-18 months) | Toddler (2-4 years) Materials: Cotton | Price range: $12.99 to $40

What We Love
  • Clothing is made from 100 percent cotton
  • Little Me sells sweet coordinated outfits
  • Fold-over cuffs and scratch-free labels
Things To Consider
  • Small collection of newborn essentials

Best Brands for Trendy Baby Clothes

Many of the best baby clothing brands stock the latest trends in toddler attire—but for truly fashion-forward looks, here are some other brands you may not be familiar with (yet). Because when it comes to selecting the best baby clothes, aesthetics are always going to rank high. Luckily, these companies get it and serve up high-quality, modern baby clothes with unique designs, contemporary prints and fun details.

Occasion-ready baby clothes

Janie + Jack
Image: Janie + Jack

For trendy baby clothes that are slightly preppy, Janie + Jack is one of the best brands around. The seasonal prints are always on-point, and the accessories are perfect for mini style icons. Find it difficult to coordinate separates? The website has an outfit shop section to help you pull together fierce looks. And if you’re looking for something timeless, you’ve come to the right place. This brand also has a solid selection of classic kids’ looks—think sailor-inspired one-pieces for boys and smocked dresses for baby girls—that never go out of style.

Size range: Baby (0-24 months); Toddler (2-4 years); Kids (5-12 years); Tween (8-18 years) | Materials: Cotton, linen, rayon and more | Price range: $9.50 to $59

What We Love
  • Premium materials
  • Cute preppy styles
  • Outfit shop helps build looks
Things To Consider
  • High price point

Trendy gender-neutral baby clothes

Nununu
Image: Nununu

This trendy baby clothes brand, worn by mini A-listers like Mason Kardashian, offers striking gender-neutral graphics with a rockstar vibe. Expect to see skulls, stars and stripes, plus lots of blacks, grays, nudes and punk rock pinks. It’s serving Wednesday Adams realness and we love it! Warning: You may have to up your own fashion game, as your kiddo will be serving some serious looks in these cool baby clothes.

Size range: Baby (0-24 months); Kids (1-14 years) | Materials: Cotton | Price range: $33.60 to $66

What We Love
  • Gender-neutral designs
  • Trendy prints
  • Cotton material and premium dyes
Things To Consider
  • High price point

Trendy baby clothes marketplace

Spearmint Love
Image: Spearmint Love

Not ready to commit to one baby clothes brand? Check out Spearmint Love. This online store is home to trendy labels from around the world, such as Oeuf, Rylee and Cru and Wolf & Rita. Not to mention Spearmint Love’s very own in-house collection of modern baby clothes. With so much to choose from, you’re sure to find a fabulous look for baby.

Size range: Sizing varies depending on brand | Materials: Cotton | Price range: $4.80 to $90

What We Love
  • Tons of baby clothes brands on offer
  • In-house collection of seasonal pajamas and accessories
Things To Consider
  • Limited collections tend to sell out quickly

Best Brands for Affordable Baby Clothes

It can be tempting to splurge on baby’s wardrobe (tiny clothes are just so cute!), but savvy parents know little ones grow quickly and are pros at making messes—meaning your child might only wear an outfit a few times before it’s too small or stained beyond repair. Of course, you still want to be sure you’re getting well-constructed clothes in baby-safe fabrics. For affordable baby clothes that don’t look or feel cheap, these are some of the best options in our book.

Classic baby clothes

Gap
Image: Gap
Buying Options
Gap|From $4.97

From cute denim overalls and cozy footed one-pieces to snuggly hats and outerwear, Gap is a top choice for cute baby clothes. There’s even an organic line which features modern baby clothes for eco-conscious parents concerned about the materials that come into contact with their kiddo’s sensitive skin. Here, you’ll find lots of soft baby clothes in cozy fabrics, sweet patterns and pastel colors.

Size range: Baby (0-24 months); Toddler (1-5 years) | Materials: Cotton, linen, polyester and more | Price range: $4.97 to $79.95

What We Love
  • Affordable price point
  • Organic cotton basics
  • Smallest size caters to babies that weigh up to 7 pounds
Things To Consider
  • Sizes tend to sell out quickly

In-house baby clothes brand

Cat and Jack
Image: Cat and Jack
Buying Options
Target|From $3.99

Oh Target, how we love thee—let us count the ways. The affordable baby clothes they offer through their store brand, Cat and Jack, are all super-cute. They come in lots of adorable colors and patterns, they’re well made and yes, they’re reasonably priced! Cat and Jack offers seasonal, fashionable outfit sets for as little as $14 and bodysuits for $6—what a steal!

Size range: Baby (0-24 months); Toddler (1-5 years) | Materials: Cotton, polyester and more | Price range: $3.99 to $19

What We Love
  • Affordable price point
  • Cute coordinated looks
Things To Consider
  • Limited collection

Baby clothes basics

Old Navy
Image: Old Navy
Buying Options
Old Navy|From $6

Old Navy has an impressive selection of trendy baby clothes at prices you’re bound to swoon over. You can snag bodysuits, dresses and bottoms all at a reasonable cost—and that’s before the store’s legendary sales kick in. But despite the super-low price point, you’ll still get cute newborn outfits in soft fabrics that’ll withstand the rigors of baby life. Thanks to these affordable baby clothes, you just won’t mind too much when your kiddo smears food all over themselves.

Size range: Baby (0-24 months); Toddler (1-6 years) | Materials: Cotton, polyester and more | Price range: $6 to $79.99

What We Love
  • Affordable price point
  • Multipacks of newborn essentials
  • Smallest size caters to babies that weigh up to 7 pounds
Things To Consider
  • Fast fashion brand

Best Brands for Preemie Baby Clothes

While plenty of mainstream clothing brands like Burt’s Bees offer sizes for preemie babies, some companies make clothes that are specifically designed for premature babies under 5 pounds, and include features meant to better accommodate NICU needs, like easy access for IVs. Check out these best baby clothes brands for preemies.

Micro-preemie and preemie baby clothes

The Preemie Store
Image: The Preemie Store

Offering options even for the tiniest one-pound infants, The Preemie Store specializes in clothes for babies with additional medical needs. The NICU-friendly gowns are designed with open shoulders, so parents and nurses can easily dress baby without disturbing IVs or monitors. For premature babies weighing 3 to 6 pounds, there’s a large selection of bodysuits and wraps that feature nifty velcro shoulder flaps and snap fasteners—not to mention the adorable selection of socks and mittens to keep little digits cozy.

Size range: Micro (1-3 pounds); Teeny (2-4 pounds); Preemie (3-6 pounds); Newborn (5-8 pounds); Baby (8 pounds and up) | Materials: Cotton | Price range: $4.95 to $72.95

What We Love
  • Inclusive sizing options
  • Adaptive clothing for babies with medical needs
  • Same day shipping and two-day delivery options
Things To Consider
  • Items tend to sell out quickly

Affordable preemie baby clothes

Carter’s
Image: Carter’s
Buying Options
Carter’s|From $3.59

Honestly, Carter’s could slot into many of the categories on this list. Organic cotton baby clothes? Check. On-trend attire? Check. Affordable price point? Check. But we’ve chosen to call out the brand’s selection of NICU-friendly clothing for premature babies and infants with advanced medical needs. This collection includes open-ended gowns, sweet bodysuits and adaptive rompers designed in collaboration with neonatal nurses. Standout features include hook-and-loop closures along the shoulders and arms for easy access to monitor wires, and plastic snaps so these preemie baby clothes don’t have to be removed for X-rays. And, when baby’s ready to come home, you can deck them out in one of the too-cute “NICU Graduate” onesie.

Size range: P (up to 5 pounds); Preemie ( 5-6 pounds); Newborn (6-9 pounds); Baby (0-24 months); Toddler (2-5 years) | Materials: Cotton | Price range: $3.59 to $36

What We Love
  • Adaptive features
  • Soft cotton material
  • Inspiring prints
Things To Consider
  • Limited collection
  • No micro-preemie sizes

High-end preemie baby clothes

Kissy Kissy
Image: Kissy Kissy

Kissy Kissy’s layette sets are adored by new parents—and with good reason. The brand uses only the softest Peruvian Pima cotton, meaning every outfit feels like a gentle kiss or cuddle against baby’s skin. The preemie collection is small but mighty (just like your little one), with convertible gowns, beanies and footie sleep suits that boast snap closures along the front and in-seam for easy changing access.

Size range: Preemie ( Up to 6 pounds); Baby (0-24 months); Toddler (2-6 years) | Materials: Cotton | Price range: $10.85 to $245

What We Love
  • Preemie and newborn sizes
  • Peruvian pima cotton is incredibly soft
  • Clothes wash well
Things To Consider
  • High price point
  • No micro-preemie sizes

Best Brands for Baby Onesies

Here’s something you may not know: “Onesie” is actually a term trademarked by Gerber (yes, the brand primarily known for their baby foods), although plenty of clothing purveyors ignore that fact. Technically, those snap-at-the-crotch one-piece T-shirts from any other brand are called “bodysuits”—and once you Google that search term, a whole new world opens up. They’re a classic baby clothing staple, and with good reason: They’re easy to get on and off, comfortable for babies of all ages, tend to be inexpensive and can be styled in a variety of ways. You’ll find baby onesies and bodysuits in nearly every baby clothing store, but here are a few of the best baby clothes brands for one-pieces.

Official baby onesie brand

Gerber Childrenswear
Image: Gerber Childrenswear

The OG brand offers super-soft baby onesies in a variety of cute patterns with sizes ranging from newborn right up to 4T, making this your go-to for years to come. What with drool, spit-up, flying food and explosive diaper blowouts, babies can go through several onesies a day. Thankfully, Gerber offers multipack deals, giving you plenty to put in baby’s drawer—and your diaper bag and your car. Seriously, they go through that many.

Size range: Preemie (Up to 5 pounds); Newborn (5-8 pounds); Baby (0-24 months); Toddler (2-5 years) | Materials: Cotton and polyester | Price range: $3 to $74.95

What We Love
  • Soft cotton material
  • Onesies come in toddler and kid sizes too
  • Lap shoulders and snap fasteners at the crotch for easy changing access
Things To Consider
  • Toddler onesies are only available in white

Graphic baby bodysuits

Finn + Emma
Image: Finn + Emma
Buying Options
Finn and Emma|From $5

Finn + Emma is a brand that prides itself on its heirloom-quality offerings. The baby clothes collection is made from GOTS-certified organic cotton and contains plenty of bodysuits. Better yet, the label uses non-toxic, eco-friendly dyes to create bodysuits with bold graphic prints that are great for boys and girls alike. We also love the brand’s collection of everyday mix-and-match basics, which includes footies, bodysuits, pants and accessories in timeless colors. (Insider tip: They also stock awesome eco-friendly baby gifts.)

Size range: Baby (0-12 months); Toddler (2-4 years) | Materials: Cotton | Price range: $5 to $79

What We Love
  • Fun seasonal prints
  • Clothing is made from GOTS-certified organic cotton
Things To Consider
  • No preemie or newborn sizes

Best Brands for Baby Pajamas

Is there anything cuter than baby pajamas? Plenty of retailers offer footie-style baby pajamas, but the best baby pajamas are made from soft, quality fabric, have zips or snaps for quick diaper changes and are free of appliques or accessories that might irritate baby’s skin. Browse our picks of the best baby clothes brands for snuggly pajamas below.

Bamboo baby pajamas

Little Sleepies
Image: Little Sleepies

This mom-owned baby pajama brand is a real winner in our book. Made from a bamboo-viscose material, the PJs naturally regulate body temperature—making them a great choice for kids that run hot. Oh, and this sustainable fabric is touchably soft and gentle on sensitive skin. Little Sleepies come in a wide range of kids’ and adult sizes, but we’re particularly impressed with the baby Zippies that feature foldover cuffs and full-length double zippers for easy changing access.

Size range: Baby (0-12 months); Toddler (2-4 years) | Materials: Cotton | Price range: $16 to $96

What We Love
  • Buttery-soft bamboo fabric
  • Foldover cuffs and mittens
  • Two-way zipper for easy changing access
Things To Consider
  • Limited edition prints tend to sell out fast

Winter baby pajamas

baby deedee
Image: baby deedee
Buying Options
baby deedee|From $16

We love baby deedee pajamas for a few reasons. The design of their “sleepsie” is pretty genius: Not only does it have a full-front zipper, but it also features a crotch zipper that runs between the legs for even easier diaper changes. (Thank you!) They’re also one of the best baby clothes brands for pajamas in different weights to suit varying temperature needs. The collection includes lightweight cotton T-shirt and short sets, velour-lined cotton one-pieces, quilted footies and even fleece options. Plus, baby deedee sleep bags are pretty awesome too.

Size range: Baby (3-24 months); Toddler (2 years) | Materials: Cotton and polyester | Price range: $16 to $30.50

What We Love
  • Fleece pajamas for winter
  • Full length zips for easy changing access
Things To Consider
  • Limited collection

Baby pajamas in cute prints

Roller Rabbit
Image: Roller Rabbit

Last up on our list of the best baby pajamas is Roller Rabbit. We’re obsessed with this brand's playful print pajamas made using the softest Peruvian Pima cotton. The footie pajamas feature snap closures along the leg inseam and down the front, so it’s easy to whip them on and off during nighttime diaper changes.

Size range: Baby (0-9 months); Toddler (12-24 months); Kids (2-14 years) | Materials: Cotton | Price range: $39 to $58

What We Love
  • Cute colorful prints
  • Full-length zips for easy changing access
  • Long-staple cotton gets softer with each wear
Things To Consider
  • High price point

Best Gender-Neutral Baby Clothes Brands

Whether you’re keeping baby’s sex a surprise, or are just over pink butterflies and blue bears, many of the best baby clothes these days are gender-neutral—and no, they’re not all gray (although there are plenty of stylish gray-toned clothes out there too). For adorable options when it comes to the best unisex baby clothes, we love the following brands.

Minimalist baby clothes

Primary
Image: Primary
Buying Options
Primary|From $3.50

As a brand that promises baby clothes without logos or slogans, Primary offers baby basics in a kaleidoscope of solid colors that are free from frills and ruffles. Each garment is made using high-quality, sustainable material and all of the mix-and-match pieces can be worn by boys or girls. From practical puffer snowsuits you can hand down to younger siblings to sweet baby outfits that make the perfect giftable item, Primary’s collection has something for everyone. Browse the website by color or size to build an entire wardrobe based on your kid’s favorite colors.

Size range: Baby (0-24 months); Kids (2-14 years) | Materials: Cotton, polyester, chambray, nylon and spandex | Price range: $3.50 to $78

What We Love
  • Clothing is made from soft, sustainable materials
  • Cute color-block basics
  • Affordable price point
Things To Consider
  • Limited collection

Mix-and-match baby clothes

Colored Organics
Image: Colored Organics

Colored Organics, another great place to find gender neutral kids’ clothes. Browse the collection of color-block bodysuits or pick up some cool, patterned pieces. The modern baby clothes can be worn together or separately and work equally well for little boys and girls. Bonus: This brand is partnered with charitable organizations, so every purchase you make helps a child in need.

Size range: Baby (0-24 months); Kids (2-6 years) | Materials: Cotton | Price range: $2.95 to $72

What We Love
  • Neutral color palette
  • Organic cotton material
  • Brand sells matching accessories to jazz up baby’s outfit
Things To Consider
  • Basic pieces are more expensive than other brands

Best Brands for Baby Winter Clothes

Savvy parents say to skip the generic snowsuits offered at your standard baby clothing store and head straight to outdoor-specific outfitters who know snow. Their baby winter clothes may cost a bit more, but you’re going to get serious cold-weather protection. Shopping tip: Baby snowsuits are often called “bunting,” and you’ll find plenty of cute options—along with fleecy hats, gloves, vests and more—at these top-rated outerwear suppliers.

High-end baby winter clothing

The North Face
Image: The North Face

A classic brand for winter gear, The North Face offers plenty of winter baby clothes options, including thermal buntings, rain bibs, storm jackets and fleece hoodies with cute little bear ears (naturally). Not to mention the brand’s range of snuggly snow accessories (think: boots, mittens and hats) to keep those little digits toasty.

Size range: Baby (0-24 months); Little kids (2-7 years) | Materials: Varied | Price range: $15 to $175

What We Love
  • Durable outerwear
  • Stylish designs
  • Snowsuits with thermal insulation
Things To Consider
  • High price point

Affordable baby winter clothing

L.L. Bean
Image: L.L. Bean
Buying Options
L.L. Bean|From $24.95

If you want quality winter gear for your little one, but don’t savor the idea of spending a fortune, head straight to L.L. Bean. You’ll find baby snowsuits at a fraction of the price offered by other baby clothes brands, but with all the key features you’d expect from hardy outerwear, like fleecy lining and water- and stain-repellent fabrics. Plus, L.L. Bean has a good range of winter clothing that kids can wear when it’s cold but not necessarily arctic.

Size range: Baby (0-24 months); Little kids (2-7 years) | Materials: Varied | Price range: $24.95 to $119

What We Love
  • Affordable price point
  • Down jackets
  • Snowsuits have adjustable cuffs
Things To Consider
  • Small collection of baby and toddler winter gear

Best Baby Swimsuit Brands

When it comes to baby swimsuits, you’ll want to look for brands with cute suits that offer protection—from both the sun’s powerful rays and possible diaper leakage. Swim diapers, which are specially formulated to contain what they need to without slurping up all the pool water, are generally a smart move. But some of the best baby swimsuits have a bottom that functions as a “reusable swim diaper,” meaning they can be washed and reworn. UV-protected fabrics are a must, and long sleeves to guard baby’s skin from the sun are especially useful for little ones under 6 months who can’t yet wear sunscreen.

Cute baby swimwear

RuffleButts and RuggedButts
Image: RuffleButts and RuggedButts

Known for their adorable swim looks, RuffleButts has loads of options for little girls. They offer long-sleeved one-pieces, swimsuits with peplum waists, tankinis, rashguard tops with bikini bottoms and more, all with their signature ruffles at the back. They even sell matching wide-brimmed water hats. RuggedButts, their brother brand, has plenty to offer for baby boys, including swim trunks, matching rash guards and zippered one-pieces for maximum protection. Best of all, the swimwear from both brands is UPF 50+.

Size range: Baby (0-24 months); Toddler (2-7 years) | Materials: Nylon and spandex | Price range: $9.99 to $55

What We Love
  • Fabric with UPF 50+ sun protection
  • Playful prints and patterns
  • One-piece swimsuits with snaps at the crotch for easy changing access
Things To Consider
  • Popular styles tend to sell out fast

Baby swimwear with reusable diapers

Green Sprouts Baby
Image: Green Sprouts Baby

This eco-friendly brand creates bathing suits with built-in reusable swimsuit diapers. Choose from their collection of separates, or pair a cute one-piece with an absorbent swim diaper. No other diaper is needed with these—they’re designed to absorb baby’s normal messes outside the water, as well as protect against unsanitary accidents while swimming. They even have a wicking liner to protect against diaper rash, so baby will be comfy as they splash away.

Size range: Baby (6-24 months); Toddler (2-4 years) | Materials: Polyester | Price range: $11.19 to $22.49

What We Love
  • Made from sustainable materials
  • Bathing suits with built-in swim diapers
  • Cute prints and patterns
Things To Consider
  • Some styles are out of stock

Baby swimwear with bold prints

Tea Collection
Image: Tea Collection

The colorful prints splashed across Tea Collection’s baby swimwear are almost too cute to bear—florals, fishies, fruit, you name it, they have it. But their bathing suits offer more than just good looks: They come in a range of UV-protected styles, from bikinis and swim trunks to zippered rash guard one-pieces and everything in between, in sizes up to 4T. The brand even sells matching reversible sun hats. Looking to complete baby’s wardrobe in one place? Tea Collection is also one of the best baby clothes brands for trendy outfits.

Size range: Newborn (0-9 months); Baby (0-4 years) | Materials: Polyester and spandex | Price range: $10.97 to $49

What We Love
  • Bold prints and patterns
  • Swimsuits with full-length zippers for easy changing access
  • Fabric with UPF 40+ sun protection
Things To Consider
  • Popular styles tend to sell out fast

Best Baby Bootie Brands

Your little one may be miles away from taking their first steps, but that doesn’t mean you should skip the baby booties. Not only are they adorable, but they also keep tiny feet warm. Also called crib shoes, some daycares even list them as a requirement. You can opt for knit or fleece booties for colder weather, or have fun with stylish baby moccasins (so on-trend right now).

Stay-put baby booties

Zutano
Image: Zutano
Buying Options
Zutano|From $17

Moms rave about this baby shoe brand; the booties stay put no matter how wiggly baby may be. (They really don’t budge—we’ve put them to the test.) The perfect fit is due to the smartly designed wrap-style snap closure, which you can adjust as baby grows. The booties come in fleece fabrics as well as breezier cotton options for summer, and some even sport grip soles for tots on the move.

Size range: Baby (3-12 months); Toddler (18-24 months) | Materials: Cotton, fleece, polyester | Price range: $17 to $63

What We Love
  • Anti-slip soles
  • Snap fasteners
  • Machine-washable
Things To Consider
  • Limited collection

Stylish baby booties

Freshly Picked
Image: Freshly Picked
Buying Options
Nordstrom|From $45

Insta-moms have an ongoing love affair with these leather baby moccasins, and no wonder—they’re almost too cute for words. They come in styles for girls and boys, ranging from mini Chelsea boots and colorful moccasins to Mary Janes and Oxford booties. Such stylishness does come at a cost though, with prices starting at $45 for these baby booties.

Size range: Baby (0-12 months); Toddler (2-5 years) | Materials: Leather | Price range: $45 to $59

What We Love
  • Wide, flexible sole
  • Classic designs
  • Elastic cuff helps booties stay put
Things To Consider
  • Only available at selected retailers
  • High price point

Affordable baby booties

BirdRock Baby
Image: Amazon
Buying Options
Amazon|From $20

Love the baby moccasin look but prefer a more affordable price point? BirdRock Baby is the brand for you. With fringed shoes in a range of colors, they have a similar aesthetic to other top-rated brands. The booties are made from genuine leather and have an elastic opening to help you get them on baby’s feet (and keep them on). The difference? These baby moccs are nearly half the price, with shoes going for $30. Don’t love the leather look? BirdRock Baby also makes baby booties in organic cotton with soft leather soles.

Size range: Baby (0-12 months); Toddler (2-5 years) | Materials: Leather and cotton | Price range: $20 to $35

What We Love
  • Affordable price point
  • Organic cotton and genuine leather materials
Things To Consider
  • Only available at selected retailers

How We Chose the Best Baby Clothes Brands

We get it—kids require a lot of outfit changes, and it can be hard to find the best baby clothes brands that meet the mark in terms of style and budget. To streamline your decision-making process, our goal is to do the bulk of the research for you, so you don’t have to spend hours scrolling through online retailers. We do this by considering a list of criteria when sourcing baby clothes brands, including quality, value, style and wearability. This way you can count on getting the best bang for your buck, while also having a fully-stocked kids’ wardrobe.

To decide which brands are the best options on the market, we leverage our familiarity with leading baby brands to make sure items are from reliable manufacturers. We read user reviews to get the low-down on how these products withstand general wear-and-tear, and typically don’t consider anything with less than an average four-star rating. And since many of us are also parents, we rely on our writers’ and editors’ experience using these products with their own families.

Interested in learning more about our editorial process? Read about how our team develops and reviews all articles here.

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