The Best Maternity Clothes Brands, Recommended by Moms

A solid selection of basic pregnancy clothes—we’re talking about plain T-shirts, classic bottoms and simple dresses—will see you through all three trimesters. You’ll wear them day in and day out, and can even dress them up or down. And while you can pick these items up just about anywhere, we recommend investing in high-quality staples from Quince, our Best of The Bump winner for best maternity clothes brand for basics. (See all of this year’s Best of The Bump winners.)

Parents rave about the quality of Quince garments, and for good reason. Each piece is made from premium fabrics like cashmere, linen, cotton and silk and are designed to last through multiple seasons and pregnancies. In her words, Survey respondent Kayla liked the “soft fabric” and the “quality-made” pieces. Similarly, pregnant survey respondent Alyssa says Quince maternity clothing offers a “great fit and soft fabric.” In terms of style, the maternity clothes are simple, versatile and classic. “It looks like clothing I’d normally buy,” says Hilary, a survey respondent in her second trimester. The collection includes tees and cami tops, button-down shirts, joggers, leggings and elegant dresses, plus nursing shawls and knitwear. Available sizes range from XS to XL, although Kayla says she “would love to see extended sizes” in the future.

What sets Quince apart isn’t just the style and quality of their garments—it’s also the reasonable price. Survey respondent Amanda says the clothing is “quality but affordable.” This is due to the brand’s direct-to-consumer business model that keeps the retail prices relatively low. For example, a two-pack of cotton crew neck T-shirts sells for$35, while traditionally expensive items like a cashmere sweater costs less than $70. As an added bonus, standard shipping is free on all orders. To top it all off, you can feel good about your purchases, as Quince only partners with factories that pay fair wages and produce items in a sustainable manner.

Size range XS to XL | Price range: $35 to $140 | Return policy: Items may be returned for a full refund or exchange within 365 days of the purchase date.

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GAP has a wide selection of good-quality basics made from soft fabrics. When asked to sum up the brand, our survey respondents described GAP maternity clothing as “cost-effective” and “comfortable.”

“GAP wasn't the brand I was shopping for baby shower and maternity photoshoot dresses, but I found some adorable casual dresses and comfy shirts and shorts there,” says Ashlee, a staff reviewer. Rather than statement pieces, the brand offers ruched T-shirts, tailored trousers, sleek dresses and jumpsuits as well as a stellar denim collection. “I loved that they were quality, fashionable jeans but still incredibly comfortable,” says survey respondent Jennifer. “I liked the style and the fit,” agrees Samantha, another survey respondent who wore a pair of GAP skinny jeans during her pregnancy.

If you’re expecting during the winter months, be sure to take a look at this brand’s outerwear—one expectant mom in our survey raved about her “warm and cute” GAP winter coat, with zippers on the side to make it expandable for changing pregnant bodies.

While you can certainly find a bargain on the site, some of the pieces are slightly more expensive (for instance, at full-price a maternity T-shirt can cost as much as the two-pack from Quince above). On the plus side, GAP tends to have plenty of seasonal sales, so keep your eyes peeled for discounts. Survey respondent Hannah* told us she liked GAP as they had “great sales and [I] didn’t want to spend a lot.”

Size range XXS to XXL | Price range: $5 to $230 | Return policy: To return or exchange, items must be returned within 30 days from delivery date.

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Storq is a brand that focuses on basic pieces available in inclusive sizes. We received positive feedback from tall, petite and plus-size moms, all of whom loved the brand’s soft, stretchy fabrics and versatile styles.

Survey respondent Sarah, who wears a size 2XL, says, “Storq is so soft and stretchy. The clothes wear and wash well, and I will be wearing them postpartum as well.” Meanwhile, the leggings are described as “soft” and “wonderful” by goldpolkadot, a member of The Bump forum, who went on to comment that the bottoms are also “super long for any of you tall gals.”

While it certainly isn’t the cheapest maternity clothes brand out there, moms love the longevity the brand offers—the garments are designed to take you from one pregnancy to the next, through nursing and postpartum and onward into life with kids. Survey respondent Ciara* says the clothes “translate into non-pregnancy” attire. “A bit pricey, but I think good quality,” she adds. If you’re looking for an all-in-one shopping experience, multiple moms in The Bump community forum called out the brand’s maternity basics bundle as a particularly good buy. The set includes a pencil skirt, leggings, long tank and a dress, and although it’s pricey, both moms say they “lived in” the pieces throughout their pregnancies. “They are sooo comfy, wash well and have a really good fit,” explains forum member whit789. Another community member, orbmaker, adds, “I bought leggings and a dress from Storq last time around and they’re great (if pricey)—I wore each a gazillion times and they’re still in good shape.”

Size range US 0 to 30/XS to 4XL | Price range: $28 to $250 | Return policy: Accept exchanges and returns of items that are unworn, unwashed, in their original packaging within 30 days of the order date

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Year after year we ask the question: Where is the best place to buy affordable maternity clothing? And the answer remains the same: Old Navy. The Bump has named this maternity clothing store best budget-friendly maternity clothes brand for three years in a row. This Best of The Bump winner is a staff favorite and was flagged as a top choice by The Bump community—tons of parents told us that they were drawn to the brand for its affordability. When asked for her favorite thing about Old Navy, survey respondent Elizabeth* summed it up by saying the brand has a “great selection… at a manageable price.” And many survey respondents shouted out the fact that Old Navy runs regular sales that bring the already budget-friendly prices even lower. “I like that I can buy online and there [are] always sales,” says survey respondent Julia.

“Old Navy is a staple brand for affordable, on-trend pieces,” says staff reviewer Lauren. Expectant moms particularly love the brand’s pregnancy jeans, leggings and dress pants. “I got several pairs of maternity pants with great discounts and they fit well throughout my pregnancy,” says survey respondent Tirzah. And the parents we spoke to appreciate the fact that this brand offers a range of inseam lengths for pants, which is great if you’re above or below average height. “I love Old Navy maternity jeans because they come in long and I’m 6'2" [so] it’s very difficult to find pants long enough,” explains survey respondent Marisa. “I am tall, so tall sizing is also important to me,” adds survey respondent Jamie.

While the maternity clothing collection lacks occasionwear and statement pieces, there are some gems to be found. “I owned a denim button-down from Old Navy that was super on-trend—I couldn't believe I snagged it at such a low price,” says Ashlee. And the brand doesn’t disappoint when it comes to outerwear either. Natalie, one of our staff reviewers, told us about a plaid maternity peacoat from Old Navy that she wore during her winter pregnancy: “The value was amazing—I felt like I was getting a much more expensive coat for a lot less.”

Prices at Old Navy may be low, but the quality is good enough to see you through all nine+ months. “The quality of my Old Navy maternity peacoat was impressive for a fast-fashion brand,” says Natalie. “After many wears, the lining never tore, the buttons are completely intact and there's no pilling on the mohair fabric,” she continues. Parents also say the garments wash well and fit true to size. “The clothes are high-quality and have lasted for my entire pregnancy through many washes,” says survey respondent Haley.

Size range XS to XXL | Price range: $6 to $75 | Return policy: Free returns and exchanges via prepaid shipping label or in store

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Target is a popular place to buy maternity clothes on a budget. Why? Parents love the inclusive size range and cute comfortable styles at affordable price points. “I'm a huge Target girl,” says staff reviewer Lauren, who shopped there for “tees, tanks and dresses that feel as good as they look.” Survey respondent Darien says Target was her go-to for “simple basics that are affordable and comfortable.”

Another big selling point is the in-store shopping experience. According to survey respondent Coleen, Target not only offers great quality at great prices, but it’s also “very accessible, as it's a place I am familiar shopping at.” Many moms agreed with this sentiment, and told us that they love the fact that they can pop into their local store to try things on before making a purchase or make a return in person. “I was able to try on in store and the [clothes] were flattering,” says survey respondent Becca. Sarah, another survey respondent, says “the size was always spot on perfect.” In fact, Target was the number one maternity clothes brand recommended by plus-size moms in The Bump community.

While Target has a great bump-friendly range in-store, you can of course also browse Target maternity clothes online. We particularly love Isabel Maternity by Ingrid & Isabel, a maternity collection available exclusively at Target. This line includes cute pregnancy dresses, tops and pants at affordable prices. And if you prefer to shop around, Target stocks many other established brands, including Kindred Bravely, Auden and Motherhood.

Size range: Sizes vary depending on brand | Price range: $7 to $435 | Return policy: Most unopened items sold by Target in new condition and returned within 90 days will receive a refund or exchange.

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Our next choice is a well-established pregnancy clothing brand that, after recently undergoing a revamp, has solidified its standing as a great option for affordable maternity clothing. As part of a relaunch in 2024, Motherhood Maternity changed its name to Motherhood and released a streamlined clothing collection. While some things have changed (including a return to brick-and-mortar retail!), the brand still offers a nice mix of basics and flirty, feminine pieces, at a price that won't break the bank. Survey respondent Autumn agrees that the brand has “a lot of stylish options that could be mixed and matched to create both casual and dressier outfits.” We particularly like the pretty mini and maxi dresses on site, which would be perfect for a family event, vacation or even a baby shower.

Aside from the stylish designs, many survey respondents mentioned that this brand was incredibly comfortable to wear. “The clothes tend to feature a lot of ruching to accommodate a growing baby bump, and the fabrics were soft and felt great against my skin,” agrees Ashlee. Lauren adds that Motherhood has “really comfortable basics,” especially the leggings, which she says were like a “second skin.” Survey respondent Hailey also loved the brand’s leggings, saying: “I'm no longer pregnant but I still sleep in the leggings, they are so comfy.”

Size range XS to 3XL | Price range: $15 to $80 | Return policy: Items can be returned for a full refund minus shipping fees

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While H&M is great for everyday casual attire, the brand deserves a special shout out for its on-trend pieces. Unlike other brands that go bold with their seasonal trends, H&M caters to the “clean-girl” aesthetic with classic pieces that give a nod to current trends. Survey respondent Sabrina says H&M was the “most stylish” maternity brand she tried, and we’re inclined to agree.

Two of our staff reviewers—Lauren and Ashlee—shopped at H&M during their pregnancies and bought multiple items. “I thought the brand's maternity offerings had some super-cute styles, and a nice range at that—I bought jeans, casual tanks, cute work shirts and more,” says Ashlee. Meanwhile, Lauren is a big fan of the brand's maternity jeans, but also “found sweaters, tees, bodycon dresses and work-friendly tops that took me through to my postpartum stage without costing a small fortune.” This season, expect to find cute co-ords in neutral tones, linen-blend basics and dresses with cool prints.

Multiple survey respondents also remarked that H&M clothes fit them well, and our staff reviewers agreed. “The designs always accommodated my changing body nicely,” says Ashlee, adding that everything she ordered was super comfortable. According to Lauren, the full-panel maternity jeans she bought “fit like a dream and look good on my changing body.” It’s worth noting that H&M denim is available in modern wide-leg cuts and we even spied a pair of drawstring waist jeans that are right on style for 2025.

We had mixed reviews on the quality of H&M’s maternity clothes. Some were impressed with certain fabrics—Ashlee says, “The jeans were made of thick (but stretchy and super comfy) denim and felt on par with what you'd get from expensive brands.” Others found some items to be more flimsy, but even then, most survey respondents say the affordable prices made up for that fact. “The pieces took me through my first pregnancy and lasted into subsequent pregnancies,” says Lauren, who noted that the quality was actually better than she had expected.

Size range XS to XXL | Price range: $8.99 to $84.99 | Return policy: Unworn, undamaged items can be refunded or exchanged within 30 days, minus shipping and handling costs

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PinkBlush is a great place to find trendy maternity clothes with a fun, flirty vibe. Think: Floral prints, lace embroidery and sheer details in the colors of the season—bright and bold pieces that don't look like traditional maternity clothes, and allow you to inject a bit of personality into your pregnancy wardrobe. “I like that the clothes are trendy and reasonably priced,” says survey respondent Courtney, adding that the pieces were comfortable and lasted through multiple pregnancies. Staff reviewer Natalie says the pieces that she tried were “incredibly comfortable,” while Ashlee told us that she’d happily wear her PinkBlush clothing all day during her pregnancies, thanks to the “buttery-soft fabrics and accommodating designs.”

Of course, the brand isn’t just cute, casual clothing—PinkBlush also offers a wide array of occasionwear. Natalie tested out a few different dresses (for a baby shower, bridal shower and wedding) and noted that the pieces were “not only comfortable for my third-trimester body, but looked cute and stylish.”

It’s a great place to shop whatever your size may be, as the maternity store has a solid plus-size range as well as petite- and tall-friendly clothing. Our staff editors mentioned that the clothes were true to size and survey respondents agreed, with two-thirds of parents giving the brand a perfect score for fit. Ashlee also appreciated the variety of silhouettes on offer: “I owned flattering pieces that hugged my bump and others that were comfortably roomy for a good lounge-around option.” All this comes at an affordable price point that Natalie called “great value for your money.”

Size range: XS to 3XL | Price range: $29 to $98 | Return policy: Returns accepted within 30 days of delivery date, for free via return bar or minus $5 for shipping

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Ingrid + Isabel is another great maternity clothes brand for trendy pieces. “The clothes are modern and don’t look like 'maternity' clothes,” explains survey respondent Jenny. “I love how soft and comfortable the styles are while not sacrificing on looking cute!” Ashlee agrees. “Ingrid + Isabel has very cute pieces,” she says. “You'll find plenty of sweet, feminine styles, but I personally gravitated toward their more chic, classic looks.” We like trendy items like the co-ordinated sets, shirred blouses and cool workout dresses just as much as the classic tailored trousers and simple tank tops.

From a practical standpoint, these maternity clothes are true-to-size and offer a number of bump-friendly design features. “I appreciated that beyond ruching, they also offered wraps and waist ties that could be adjusted throughout pregnancy,” Ashlee adds.

Size range XS to XXL | Price range: $23 to $248 | Return policy: Accept returns of any unworn, unwashed and/or defective merchandise purchased within 30 days of the delivery date

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Searching for a statement style for a special event? Look no further than HATCH Collection. This pregnancy fashion brand was founded by two moms who were fed up with frumpy maternity outfits. HATCH Collection always has a finger on the pulse of the latest trends and offers high-quality occasionwear that can be worn during pregnancy and beyond. You’ll find silk slips, fine-knit dresses and tailored shirt dresses rendered in bold jewel tones and monochromatic shades. “When I think of chic maternity wear, I first think of HATCH,” says Ashlee. “The styles are truly swoon-worthy—when I’m browsing on the site, things catch my eye even now that I'm no longer pregnant.” Granted, this brand is more expensive than your average maternity clothing store. But each garment is made with care from the finest fabrics, so you can wear the clothing across multiple pregnancies for years to come.

Survey respondent Sonia told us that HATCH offers “very comfortable clothing that fits just right.” Ashlee agrees with this statement, telling us “overall the clothes fit well—I'd say they run true to size.” With that said Ashlee notes that the items lack ruching, which is partly why the clothes are so stylish. In order to fit during pregnancy, many of the dresses have an A-line cute or a flowy fit, which may swamp moms with a petite frame.

One area where HATCH Collection really shines is the quality construction and high-end fabrics. One survey respondent noted that there was “no fading, loss of elasticity or stitching issues even with weekly washes and machine drying,” and Ashlee says “the fabrics felt luxurious and durable.” So, if you’re willing to invest in high-end pregnancy clothes that will feel fabulous and look even better, HATCH is the brand for you. As survey respondent Kimberly puts it, “It’s expensive, but the clothes look so good.”

Size range US 0 to 16 | Price range: $20 to $358 | Return policy: Free exchanges for a different size or color; all other returns deduct shipping cost from refund or store credit

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Isabella Oliver hits the mark in terms of style, with timeless designs that have been sported by A-list celebs like Angelina Jolie and Jennifer Garner. This maternity occasionwear brand focuses on elegant items, with a solid selection of little black dresses. Our survey respondents and our staff reviewer couldn't get enough of Isabella Oliver’s vibe. “I absolutely loved the look of Isabella Oliver maternity dresses,” staff review Ashlee says. “They ranged from casual to work-appropriate to party-ready, but they all had impeccable styling.”

Not a fan of fast fashion? Isabella Oliver is a certified B-Corp brand that is committed to caring for people and the planet through “slow” fashion. How does it work? Each item of clothing is made from 100 percent responsibly sourced materials and is designed to last, meaning you can wear it through multiple pregnancies. And in an effort to reduce waste, items are shipped in plastic-free biodegradable packaging.

And if you’re worried that extremely stylish designs and an eco-conscious ethos might come at the cost of comfort, don’t. Ashlee shared that the “soft, high-quality fabrics and smart designs made these clothes super comfortable for all-day wear,” while one survey respondent told us that the garments “are well made, really comfortable and soft.”

Size range US 2 to 14 | Price range: $45 to $195 | Return policy: Isabella Oliver will accept notification of a return within 21 days of delivery (14 days for sale items), after which you have seven days to return the item

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Practical workout gear is a must when it comes to pregnancy. Trust us, whether you’re hitting the gym or lounging at home, a comfy pair of leggings or sweats will be your new creature comfort. Beyond Yoga is our favorite place to buy sporty maternity clothes online. “I rave about Beyond Yoga to any pregnant parent-to-be,” says Ashlee. “This activewear combines performance with ultimate comfort.” In fact, this winning combination earned Beyond Yoga a Best of The Bump award for the second year running.

This maternity fashion brand has a ton of athletic options to choose from: leggings, shorts, sweatpants, tanks, pullovers, hoodies and even nursing tops for when baby arrives. “I lived in their yoga pants and shorts,” says survey respondent Sally*. And we’re obsessed with the brand’s signature Spacedye fabric with built-in UV protection, which is moisture-wicking and super stretchy to boot. “So soft and comfortable,” confirms survey respondent Haley.

While an activewear company technically only has to deliver on function, this brand doesn’t slack off on form. “Beyond Yoga makes cute workout clothes you'll actually want to wear,” says Ashlee. “Styles are on-trend, color options are plentiful and the fabrics are performance-oriented and divine. In fact, I felt so stylish in my pieces that it actually motivated me to exercise during pregnancy!”

Size range XS to XL | Price range: $27 to $158 | Return policy: US orders can be returned for full refund within 30 days

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Kindred Bravely has a nice mix of athletic maternity clothes and loungewear. There are many styles to choose from, including bike shorts, rompers, lounge pants, joggers, tops and even sports bras. All of the pieces are made from breathable fabrics like bamboo and cotton with a touch of spandex for added stretch, so you can relax around the house in comfort. After all, pregnancy is hard work—you deserve a rest! “My Kindred Bravely joggers were some of my favorite pieces of maternity clothes,” says staff reviewer Ashlee. “They are incredibly comfortable, thanks to the high-quality jersey fabric. I wore them throughout my pregnancy and postpartum period with zero wear and tear, and because they’re an under-the-belly style, I still wear them around the house, well after my pregnancy!”

One pregnant survey respondent also gave the brand a perfect score for quality, saying, “Kindred Bravely makes the most comfortable clothing!” She also called our attention to the bundles, which offer better value for customers (we love a tip on a good deal!).

And if the comfort and quality weren’t enough, Kindred Bravely clothing is super-practical. Most of the tops, dresses and rompers have nursing access, so you can wear them after baby’s on the scene. And while the comfy clothing is perfect for lounging at home, the styles are still elevated enough to wear out and about.

Exclusive offer from The Bump: Take 15 percent off sitewide with code KBBMP15.

Size range XS to 3XL | Price range: $15 to $90 | Return policy: Returns and exchanges of unworn, unwashed and undamaged items with tags attached accepted within 90 days, excluding underwear

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