Google Has Released Its 2021 Halloween Trends—and They’re Spookier Than Ever

The most-searched costume for babies? Still Baby Shark, of course. But the top-trending costume may surprise you.
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profile picture of Nehal Aggarwal
October 12, 2021
baby dressed as pumpkin for halloween
Image: Getty Images

Halloween may be right around the corner, but spooky season is already here. One of our favorite things about the holiday? Seeing baby dressed up in adorable costumes. Perhaps you’ve had your little one’s costume picked out for ages. Or, perhaps you’re looking for scrappy last-minute ideas. If you’re part of the latter, Google may be able to help.

Google has released its data for the top trending 2021 Halloween costumes for babies and kids from the past week. The data includes what people are searching for most around the country, as well as the top 10 trending costumes. Plus, Google has also released its interactive Frightgeist map, which allows you to see what people are searching for in your city, as well as around the country. Here’s what their report found:

Most Searched Baby Costumes in the Past Week

  1. Baby Shark
  2. Baby pumpkin
  3. Baby dinosaur
  4. Baby lion
  5. Baby dalmatian
  6. Baby Chucky
  7. Boss baby
  8. Baby bat
  9. Baby chicken
  10. Baby cow

Trending Baby Costumes in the Past Week

  1. Squid Game
  2. Little Red Riding Hood
  3. Spider
  4. Peter Pan
  5. Baby Addams family
  6. Sloth
  7. Dalmatian
  8. Lamb
  9. Woody
  10. Winnie the Pooh

Most Searched Kids’ Costumes in the Past Week

  1. Venom
  2. Harley Quinn
  3. Witch
  4. Cruella
  5. Pennywise
  6. Dinosaur
  7. Spiderman
  8. Ghost
  9. Chucky
  10. Squid Game

Trending Kids’ Costumes in the Past Week

  1. Squid Game
  2. Among Us
  3. Carnage
  4. Venom
  5. Cruella de Vil
  6. Naruto
  7. Queen of Hearts
  8. Plague doctor
  9. Elsa
  10. Wednesday Addams

Looking for more ideas? Check out some of our favorite Halloween costume options for babies, toddlers, and families.

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