The Best October Prime Day Competing Sales Parents Won't Want to Miss
Amazon’s popular October Prime Day Event is back with super savings October 7 and 8. And while there’s plenty of well-deserved hullabaloo around the event there’s also many other Prime Day competing sales from parent-loved retailers that are worthy of your attention.
As an editor at The Bump, I spend my days diving deep into the brands parents love most. Whether they’re Best of The Bump award winners or viral TikTok favorites, I make it my business to uncover real deals on must-have items. So get ahead of the game and snag those cult-favorite Hanna Andersson holiday PJs, stock your nursery with trendy Wayfair favorites and score big on strollers and car seats from trusted brands like Bugaboo and Evenflo. Rest assured, I’ve scoured the internet to find the best of the best deals that’ll make even Amazon blush.
The Best Prime Day Competing Sales
Nanit Sale

Nanit is offering its biggest discount of the season with 30% off sitewide. That includes the Nanit Pro Smart Baby Monitor and Wall Mount, chosen by both parents and pediatricians as the Best Overall WiFi Baby Monitor for keeping a close eye on baby with clarity and peace of mind.
Bugaboo Sale

For a limited time save 15% off the fan-favorite Bugaboo Dragonfly and 20% off all Giraffe highchairs designed to grow with your child. Plus, score 20% off select Bugaboo acessories.
Walmart Sales

Stock up and save big on everything your family needs during the Walmart Deals event now through October 12! Take up to 50% off trusted brands like Dyson, Huggies and Safety 1 st, plus score major markdowns on toys featuring beloved characters like Bluey and Stitch.
Carter's Sale

Get ready for fall with 40–50% off Daydream Fleece and an extra 20% off any order of $50 or more with the code FALL20.
Bobbie Sale

In 2018, Bobbie paved the way by delivering high-quality infant formula straight to parents’ doorsteps. Now, the Best Organic Formula brand is hitting Target shelves nationwide. As part of the special rollout, October 5–11, you can save 20% on Bobbie’s 14 oz Organic Original Infant Formula.
Casper Sale

Parents know sleep is precious, and Casper is here to help you get more of it. Right now, get 25% off mattresses and up to 30% off everything else from adjustable bed frames to mattress toppers.
Hanna Andersson Sale

Known for their bright, bold designs and ultra-soft holiday family pajamas, Hanna Andersson is offering 40% off everything now through October 21. Plus, take 50% off Grinch themed sets on October 14 and 60% off all Halloween on October 13.
Cozy Earth Sale

Cozy Earth’s Cozy Days Sale is here with up to 25% off sitewide October 7–8 and 35% off flash sales throughout. Whether you're prepping a cozy postpartum setup or simply trying to get better sleep while pregnant, the brand's ultra-soft sleepwear and temperature-regulating sheets are designed to keep you cool, comfortable and well-rested.
Willow Sale

Now through October 11, get up to $150 off electric pumps and pump bundles and up to 50% off sitewide. That includes 30% off the Willow 360 Wearable Double, named Best Leak-Proof Wearable Breast Pump by Bump parents and editors.
Kindred Bravely Sale

Kindred Bravely is offering up to 75% off all clearance during their fall clearance event. Get 51% off the Tatum Seamless Maternity & Nursing Bralette, 33% off the Everyday Lounge Jogger and even save on the Sublime Nursing Sports Bra, picked by parents as the best low-impact nursing bra.
Needed Sale

Needed is making it easier to support your pregnancy with high-quality, science-backed prenatals and supplements delivered straight to your door. Right now, you can get an extra 20% off your first subscription order with code DEALS.
Wayfair Sale

It’s the perfect time to upgrade your nursery with stylish and functional furniture, from cribs and gliders to storage solutions—now up to 40% off. Plus, with Wayfair’s 72-hour clear out sale offering up to 60% off sitewide, you can refresh every room in your home at a steal.
Target Sale

During Target Circle Week October 6-11, unlock deals on everything from technology and furniture to baby gear and kids' clothing. Get 40% off kids and baby sleepwear, 40% mens and women's fashion, 30% of LEGOs and 60% off select toys.
Cratejoy Sale

Cratejoy offers subscription boxes for every stage and every kind of parent—from monthly craft kits that keep little hands busy to self-care and book boxes designed just for mom. During October you can score 20% off favorites like the Mama Bird Box and Oh Baby Boxes with code BUMP20.
Evenflo Sale

Evenflo makes everything from car seats and strollers to gates for baby-proofing and feeding gear. During the brand's outlet sale get up to 50% off select items and all year score 15% off sitewide with the code THEBUMP15.
Hill House Home

Hill House's iconic nap dresses are a high-quality, wear-anywhere staple in the closets of moms everywhere. Right now, the brand is offering 15% off $100 to new customers and an assortment of other styles on clearance under Sale.
Happiest Baby Sale

While it's a little after October Prime Day, it's worth noting that Happiest Baby—the makers of the cult-favorite SNOO—will be offering parents 25% off the SNOO and 35% off everything else sitewide October 9-12. Plus, now through October 31st, spend $199 and receive a complimentary SNOObear (a $59.95 value) at checkout with code BUMPBEAR.
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