Target Is Offering These Dramatic Deals to Compete With Prime Day

Get up to 50 percent off family favorites like Chicco and Graco strollers and car seats, Cat & Jack kids apparel, Barbie, Dyson and more.
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By Wyndi Kappes, Assistant Editor
Updated July 10, 2023
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Amazon’s Prime Day isn’t the only place to score super summer savings! Target Circle Week is back to help you score the best brands for your family for less. Now through July 15, take advantage of Target’s biggest sale of the season and get up to 50 percent off on everything from strollers and car seats to summer toys and kid’s clothing.

Check out some of this year’s family-favorite items from the sale below!

30 Percent Off Chicco and Graco Strollers, Car Seats and Other Baby Gear

Image: Target

If you’ve been searching for quality baby gear that’s also affordable, look no further. During Circle Week, parents can get 30 percent off big-ticket items like strollers and car seats from trusted brands like Chicco and Graco. One of our faves—the Chicco Bravo 3-in-1 Quick Fold Travel System. This beloved bundle includes Chicco’s easy-to-fold travel and toddler stroller and the brand’s Key Fit Car Seat that transitions effortlessly from the car into the stroller. Plus, don’t miss 20 percent off select nursery furniture!

30 Percent Off Kids and Baby Apparel

Image: Target

Whether you are back-to-school shopping or picking up a new fun fit for the summer season, Target’s kids and baby clothing doesn’t disappoint. Right now, parents can get 30 percent off Target brand favorites like Cat & Jack, including this adorable Shapes One-Piece from the brand.

20 Percent Off Barbie

Image: Target

The premiere of the anxiously awaited live-action Barbie movie is almost here, and with it, a love for all things Barbie! Snag your little one a companion for the premiere. From the toddler-friendly Chelsea dolls for ages three and up to the collectors Barbie featuring Margot Robbie’s iconic Gingham dress from the movie, there’s a doll and a discount for everyone.

50 Percent Off Sun Squad Outdoor Toys and Pools

Image: Target

We’re halfway through the summer, and if you are struggling with popped pools or lost water toys and floats, there’s no better time to re-up on outdoor fun. Simply fill this 3-Ring Inflatable Pool in Green Palm with your water hose for a cool respite from the scorching weather. You and your little one are in for a splashing good time in no time!

$130 Off The Dyson V8 Origin Cordless Stick Vacuum

Image: Target

The Dyson is undefeated when it comes to cleaning up everyday messes year-round. Right now, snag the brand’s acclaimed V8 Origin Cordless Stick Vaccum for $130 off. The vacuum’s lightweight, cordless design makes it perfect for simple, one-handed use whether your hands are full with baby or one of many other parenting to-dos.

Along with the discounts offered for all three days, visit Target’s Deal Days homepage to check out special flash deals, like 50 percent off Saracina furniture, available for one day only.

The best part? You can be sure you are getting the lowest price possible thanks to Target’s Holiday Price Match guarantee. If the price of the item you purchased goes lower at Target between now and December 24, you can request an adjustment of the price you paid to the lower value. Deep Black Friday discounts without the Black Friday stress—count us in!

Target’s Circle Week deals are available only to Target Circle members now through July 15. Not a member yet, no problem! You can join Target Circle for free at

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