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Etsy's 2023 Trend Predictions for Kid's Toys and Décor

Learn more about what two colors, décor themes and old-school toys will dominate next year's nurseries.
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By Wyndi Kappes, Associate Editor
Updated December 9, 2022

Etsy has released its annual Year in Review, which takes a look back at the trends that were most popular in 2022 and predicts trends for 2023.

While the report touches on everything from 80’s glam weddings to Y2K grunge apparel, it also contains a few nuggets concerning kids. From trending toys to natural nursery décor and this year’s trending colors, check out the latest below!

Back to The Basics

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As technology becomes increasingly overwhelming and studies around screen time dangers rise to the surface, more parents are turning back to the basics with analog toys and old-school wooden blocks.

Etsy reports there has been a 56% increase in searches for building block sets or toys over the past year.

“Block play has been shown to build kids’ creativity, motor skills and spatial awareness and this open-ended, tactile activity allows kids to be in control and let their imagination run wild—especially important in today’s overstimulated world,” Etsy explains.

Exploring the Natureverse

Image: Etsy

As families are able to travel more this year and explore the great outdoors, more kiddos are falling in love with nature and their surroundings. In hopes of bringing back the feeling of beloved outdoor experiences, there’s been a surge in “natural” nursery items.

Etsy reports a 49 percent increase in searches for jungle nursery decor and a 12 percent increase in searches for ocean nursery decor.

From marine creature mobiles to jungle-themed wallpaper with butterflies and beetles, not only do these items function as attractive additions, but they can also help teach children about the importance of global conservation.

The First-Ever Dual Colors of The Year

Image: Etsy

Looking to incorporate the latest colors into your nursery or kid’s room? Consider Etsy’s first-ever 2023 dual colors of the year Indigo & Honeycomb.

Etsy describes both hues as, “A beautiful blend of blue and violet that represents wisdom and intuition, indigo carries with it both a high-impact and futuristic tone, while honeycomb lights up a room and reminds us to appreciate and protect the intelligence of nature that exists all around us.”

Light up your nursery with some bright Honeycomb artwork or set a calming tone with an Indigo rocker or accent wall.

To view the full report, check out Etsy.com.

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